ProgrammaScopri il programma ed esplora un percorso di ispirazione e connessioni.THE FUTURE OF FOOTBALL IS HERETHEFUTUREOFFOOTBALLISHEREWELCOMING REMARKS22 dicembre11.00 - 11.10CBCarlo BaldocciAmbassador of Italy to KSA, Ministero degli Affari Esteri / Ambasciata d'ItaliaGGGhandourah GhandourahDeputy Minister of Relations and International Affairs, Ministry of Sport KSALuigi De SiervoCEO / Amministratore Delegato, Lega Serie AFROM THE FOOTBALL PITCH TO THE FAN EXPERIENCE: AN INNOVATIVE PERSPECTIVERepresentative ( Asian Cup 2027 )22 dicembre11.10 - 11.30WAWaleed AlgarniAssistant Deputy Minister of Sports Facility Development, Ministry of Sport KSAPMPier Massimo MarrasGeneral Manager, Salini Saudi Arabia – WebuildTHE POWER PLAY: FOOTBALL AS A CATALYST FOR CHANGERepresentative ( SAFF )22 dicembre11.30 - 12.10Luigi De SiervoCEO / Amministratore Delegato, Lega Serie AOMOmar MugharbelCEO, Saudi Pro LeagueAAAbdulrahman AbumalihCEO, ThmanyahITALIAN SUPERCUP AND BEYOND: VISION AND STRATEGIC OPPORTUNITIESRepresentatives ( Italian Supercup Finalists )22 dicembre12.10 - 12.50MCMichele CiccareseCommercial & Marketing Director, Lega Serie ABABader AljeraisyPrivatization General Manager, Ministry of Sport KSAHAHazim Al-HazmiPresident Europe and Americas, Saudi Tourism AuthorityADAnas DahlawiSenior Expert in Stadium and Sports Facility Development, Ministry of Sport KSADRIVING SPORT BUSINESS DEVELOPMENT FROM SERIE A TO VISION 2030Representative ( Mahd Sports Academy )22 dicembre12.50 - 13.15GFGuido FiengaAdvisor / CEO, Lega Serie A / Al NassrBKBasim K. IbrahimSport Sector Investment Development Director, Ministry of Investment KSACLOSINGAmbassador ( Lega Calcio Serie A )22 dicembre13.15 - 13.20EMEzio Maria SimonelliPresidente, Lega Serie ALIGHT LUNCH & NETWORKING22 dicembre13.20 - 14.30