Il programma di SFS25: due giorni all’Allianz Stadium tra innovazione, sostenibilità e futuro del calcio

On 18–19 November 2025, the Allianz Stadium in Turin will host the 8th edition of the Social Football Summit (SFS25) – Italy’s leading international event dedicated to the football industry. Two full days of debate, networking and innovation, with a programme exploring the key issues shaping the future of the game.

A programme full of insights and opportunities

The official SFS25 programme features panels, interviews, workshops and training sessions focused on media, fan engagement, technology, sustainability, infrastructure and governance.

Highlights include:

• AI & Football Intelligence – how data and AI are redefining performance and strategy.

• Green & Inclusive Stadiums – sustainability and social impact in next-generation sports venues.

• Serie BKT & local communities – Nielsen report on territorial and fan value.

• ESG governance in football – from responsibility to business opportunity.

SFS25 will take place across multiple themed stages – Football Stage GoProject, Global Stage Social Media Soccer, Off the Pitch Speaker Corner, Legends North & South, Locker Room and Press Conference Stage – offering a unique, immersive experience for professionals, clubs, institutions and brands.

Innovation, sustainability and exclusive formats

Beyond the talks and panels, SFS25 introduces new spaces and experiences:

• Off the Pitch Speaker Corner – a dynamic arena for book presentations, brand talks and creative formats featuring top speakers such as Marco Bellinazzo, Giorgio Perinetti and Massimo Mauro.

• SFS Extratime – the startup competition powered by Almaviva, dedicated to football tech and digital innovation.

• SFS Awards Night (18 November at OGR Torino) – celebrating clubs, companies and professionals for innovation, social impact and outstanding achievements.

• Working Groups on AI & Football Intelligence, Future Stadiums & Infrastructure and Women’s Leadership in Sport, co-creating a “Manifesto of Ideas” for the industry’s evolution.

A certified sustainable event

Organised by an Italian innovative SME and boasting sustainability certification, SFS 25 stands out as a unique case among global sports business events. The event will also host the Lega Serie A CSR Committee, reaffirming the shared commitment to a more responsible, inclusive and sustainable football ecosystem.

Why attend

• Global networking with clubs, institutions and innovators.

• Knowledge and inspiration on digital, ESG and football business trends.

• Immersive experience inside one of Europe’s most iconic stadiums.

• Active participation in Serie A and Serie B committees and thematic working groups.

Two days to connect, share and shape the future of football – between culture, innovation and impact. Click here and explore the full programme!

Blog10 Nov 2025